Blog
Copywriting vs Copyright, do you know which is which?
Do you know which is an occupation and which is a legal concept? When I tell someone what I do for a living, I sometimes say that I’m a web designer and other times that I’m a copywriter. I can reasonably say either, because I do both and probably in equal measure. If...
Walking my new dog might just be good for my small business
Just before Christmas we got a new dog called Pete. Pete came to us from SAFE animal rescue in Karratha (who do amazing work by the way), where he’d ended up after the ranger decided that Pete’s mum and dad had more dogs than they could possibly cope with. Pete’s only...
Common-sense tips for small business success
Success means different things to different people. For some of us, it means being able to contribute to the household budget while for others it’s about financial security or the freedom to work with people that we don’t want to throttle the life out of. Regardless...
Five marketing tips for the bashful business owner
Effective marketing has the capacity to take your business from obscurity to unimaginable heights. The Oxford dictionary describes marketing as “the action or business of promoting and selling products or services”. Shy, small business owners might describe marketing...
What I learned about problem solving from a six year old girl and a small pony
If you’ve never owned a small pony, catching one probably sounds like a fairly straightforward thing to do. It’s not. Ponies are sneaky, wily and cunning, particularly where food is concerned. The rule of thumb is that the smaller and hairier the pony is, the more...
How to write copy for your website without breaking a sweat
Most of my web design clients tell me that they have no idea what they should say when they start writing web copy for their new website. Many feel uncomfortable talking about themselves and are worried they will sound stupid or boastful. If you are worried about the...
- The overlooked advantages of being average
- Seeing really is believing – why investing in headshots is money well spent
- How I explain what digital marketing is
- 7 ways to use a WordPress & WooCommerce website in your business
- Does my business need a website?
- What is SEO?
- Copywriting vs Copyright, do you know which is which?
- Common-sense tips for small business success
