Mar 13, 2026 | Marketing Basics
After more than a decade of building websites for small businesses both in the Perth Hills and around Australia, I’ve noticed something that doesn’t get talked about much. Hills businesses are built on relationships Hills businesses are different. Not just...
Sep 28, 2025 | Freelancing, Marketing Basics
You’ve made the leap. You’ve decided that freelancing or consulting is your next chapter, and you’re ready to hang out your digital shingle. But then you sit down to write your first LinkedIn post or update your website, and suddenly you’re...
Mar 24, 2025 | Freelancing, Marketing Basics, People
Can you remember a time when you scrolled through social media and saw someone your age who’d already started a successful company, done a viral TED Talk, or published a bestselling novel? Do you recall a sinking feeling in your stomach – the weight...
Dec 12, 2024 | Freelancing, Marketing Basics
The article that follows was written as a 5-7 minute prepared Toastmasters speech. A necessary evil When you run your own business or work in certain types of jobs, having your photo taken can be a necessary evil. This isn’t a problem for people who love have...
Jun 16, 2022 | Marketing Basics
One of the first things that many of my new clients have said to me, is that they don’t really understand what digital marketing is or how it works. They know that marketing is about finding clients for their business, but beyond that, they’re not really sure what...
Jun 1, 2022 | Marketing Basics, Wordpress
A match made in heaven WooCommerce goes with WordPress like gin goes with tonic. A match made in heaven, these two applications are free to use and easy to combine with a seemingly endless number of plugins and extensions to help small business owners and bigger ones...
